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Marketing Officer at Ghana News Agency (GNA)


March 2nd, 2023 at 11:13 pm

Marketing Officer at Ghana News Agency (GNA)

Ghana News Agency (GNA) is looking for professionals who are qualified, goal-oriented, skilled, and energetic to fill an open position. Marketing Officer

POSITION: Marketing Officer

Key Duties and Responsibilities

  • Manages the Business Development and Marketing Department by putting in place approved policies, standard operating procedures (SOPs), a work plan, and other support systems.
  • Implements approved marketing and sales initiatives/plan to market and sell the Company’s products and services to meet the requirements/expectations of Clients as well as develop new business relationships.
  • Assists in the preparation of adverts designs and media concepts for clients.
  • Makes sure that ads are paid for quickly and contracts are sent out quickly.
  • Finds services for advertising for the Agency.
  • Collaborates with the Finance Department in collecting debts from advertising and subscription clients.
  • Communicates with the Finance Department to keep an eye on rent money.
  • Keeps and updates record on the advertising and subscription business.
  • Provides input in formulating new products and services from inception to respective launches to meet growing and changing customer needs.
  • Plans and keeps track of sales activities to improve and maximize revenue growth, grow the business, and make sales more productive.
  • Keep an eye on marketing and sales, find areas of concern, and suggest ways to fix the problems and make the business as profitable as possible.
  • Keeps and updates information about sales activities and clients so that it is easy to find and use.
  • Maintains a network of contacts that will support the operations of the Business Development & Marketing Team.
  • Makes reports on all sales and marketing activities once a month and at other times.
  • Takes care of any other tasks given by the officer in charge.
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Needed Qualifications and Experience

  • A bachelor’s degree in sales, marketing, project management, or a similar field.
  • Have worked in a related role for at least five (5) years.
  • A deep understanding of how sales and marketing work and a lot of experience with it.
  • A good understanding of the channels of distribution that are available and how they can be used.
  • Proven planning and organizing skills.
  • A strong focus on marketing, sales, and customer service.
  • A good understanding of benchmarks and standards for sales delivery.
  • Skill at negotiating, making connections, and getting what you want.
  • Good knowledge and understanding of how the market is divided, what value propositions are, and who the customers are.
  • A good understanding of how to manage projects and run a business.
  • Be able to work under pressure in a goal-oriented setting.
  • Be able to keep up professional relationships that are important for building business partnerships.
  • Know how to use Microsoft Word, PowerPoint, Excel, and other tools for business development.
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Location: Accra

How to Apply for Marketing Officer at Ghana News Agency (GNA)

Applicants who are interested and qualified should send a cover letter with a detailed curriculum vitae and any supporting documents (Educational Certificates, National Service Certificate, etc.) to the

Director of Administration
Ghana News Agency
P.O Box 2118
Accra

Important Note

Prospective Applicants for the positions of Editor, Chief Reporter, Accountant, Stores Officer, Marketing Officer, and Administrative Officer must submit a Statement of Purpose (500 words, Times New Roman font, font size 12, 1.5 line spacing) that describes their strengths, accomplishments, attitude, and why they should be considered for the role.

Or

Send your application to admin-gna@gna.org.gh with the position you’re applying for as the SUBJECT and any necessary documents attached (Educational Certificates, National Service Certificate, etc).

NB

Please note that the last day to send in all applications is March 24, 2023. Applicants should know that only those who make the shortlist will be invited to an interview.

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Closing Date: March 24, 2023

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