Sarkodie, Sister Derby and others announced as Malta Guinness Influencers

September 21st, 2020 at 03:18 pm

Ghana’s non-alcoholic Malta Brand, Malta Guinness has signed Ghanaian celebrated rapper, Sarkodie as one of its influencers.

Sarkodie and other celebrities are set to feature in a new campaign that will run on social media platforms for a period of four months, that seeks to reach the 18- 24 demography.

“Enjoy a World of Goodness” is the message that is expected to inspire and motivate audiences to feel and be their best, be positive and have hope about themselves and their world.

The campaign will be brought to life through a series of experiential events and pop-cultural immersions lead by Sarkodie and other celebrities.

Joining Sarkodie to represent Malta Guinness for the campaign are renowned media personality Naa Ashorkor Doku Mensah, popular actress and musician Sister Derby, YOLO actor Aaron Adatsi, TV presenter Regina Van- Helvert and medical practitioner and show host Dr. Vanessa Mensah- Karbo.

View this post on Instagram

#ad “Stop being afraid of what can go wrong and start being positive about what can go right.” 🧡 What’s your fave inspirational quote? I nominate @estherprevailer @go.ogo_ & @golden_pray3 to share a world of good with their fave inspo quote and @maltaguinnessgh #enjoyaworldofgood #MGmoments

A post shared by It’s Sister Derby! 🧜🏽‍♀️ (@sisterdeborah) on Sep 21, 2020 at 3:31am PDT

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#ad You don’t need to have all the answers to start, you just have to be willing to take the first step. What is your favorite motivational quote? Share with me in the comment section. #EnjoyAWorldOfGood #MGMoments #MaltaGuinness @maltaguinnessgh I nominate teamReginavanhelvert and @its_yeeyee

A post shared by Regina Van-Helvert (@reginavanhelvert_) on Sep 21, 2020 at 2:13am PDT

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#ad How about some monday inspiration ? Drop your favorite motivation quotes? Mine is : Tough times don't last ! Tough people do 😀😀 I nominate @mzstef to share a world of good. #EnjoyAWorldofGood
#MGMoments
#MaltaGuinness @maltaguinnessgh

A post shared by Naa Ashorkor Mensah-Doku (@naa_ashorkor_) on Sep 21, 2020 at 4:57am PDT

Malta Guinness has built a reputation of being a youthful, exciting and energetic brand. As it grows and evolves, the brand seeks to establish itself as a leader in Africa.

Samuel Dery of Guinness Stout and Malta Guinness stated that yard after working hard, gave them the drift of starting the journey of driving meaningfulness among 18-24 demography through culture, partnerships and influencers. He added that their focus is to grow penetration and salience to establish Ghana as the biggest Malta Guinness market in Africa.

The Enjoy a World of Goodness campaign activities will champion the mental, physical and general well-being of Ghanaians.