Job Opportunity at Dominion University College
Dominion University College aims to hire a Head of Marketing and Recruitment.
Responsibilities
- Strategy: transform business aims into a strong and efficient marketing plan to assist the company in reaching its objectives.
- Budget: oversee and provide updates on the monthly marketing budget.
- Team Leadership: inspire and drive a full-time marketing group of six, along with additional freelancers.
- Agency Management: oversee the production and effectiveness of our content and digital marketing agency.
- Stakeholder Engagement: Collaborate with diverse stakeholders in sales and product management to guarantee support and comprehension regarding upcoming marketing initiatives.
- Sales Assistance: aid the sales team with materials and content to enhance their ability to convert additional prospects.
- Demand Generation: employ a range of strategies – ABM, paid social, webinars, and email marketing – to produce MQLs and enhance pipeline development.
- Content Marketing: manage via our agency the implementation of diverse content marketing initiatives – thought leadership, blogs, ebooks, webinars, and video – while ensuring quality remains exceptional.
- Digital: oversee the website, making sure content is optimized for SEO, and establish our presence on social media platforms – LinkedIn, Twitter, and Facebook.
- Marketing Automation: via our Marketing Automation Manager, make sure marketing and sales efforts are linked, workflows are established and functioning, and content is utilized to tailor the experience for our different personas.
- Examination: monitor and document traffic, customer acquisition cost, marketing qualified leads, conversion percentages, attribution, website analytics, and pipeline expansion.
- Marketing Division: oversee and guide the marketing division, ensuring alignment with business objectives and efficient resource distribution.
- Marketing Strategies: create and implement thorough marketing strategies to enhance brand visibility and profitability.
Required Qualifications and Experience
- Over 5 years of experience in Marketing and Recruitment
- Proficiency in Digital Strategy & Recruitment
- Effective leader & Team Supervisor
- Proficient in Automation and ATS software
- Analytical, Innovative & Flexible
Location: Ghana
How To Apply for This Job at Dominion University College
Submit your resume and cover letter to: marketing@duc.edu.gh
Deadline: 30 July 2025
NOTE:
It is important to keep in mind that employers receive many applications for each job posting and will only select the most qualified candidates. Furthermore, NewsNowGh does not have any influence over the decisions made by employers/recruiters. As a result, we cannot guarantee that sending applications will lead to candidates being shortlisted or selected for a particular position.
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