New Job Opening at Lancaster University
POSITION: Marketing & PR Manager
Company Overview
Transnational Academic Group, in collaboration with Lancaster University UK, offers British undergraduate, postgraduate, and foundation programs at its campus located in Ghana.
Why Choose Us?
We are a university of international importance, yet our power resides in the values that characterize us. By joining us, you become a part of a culture that:
- Strives for Excellence: We establish elevated benchmarks in education and hiring, guaranteeing that each engagement demonstrates quality.
- Inclusive Community: Honouring diversity and employing language as a tool for connection.
- Collaboration: Working together with different teams to enhance student experiences.
- Ethical Practices: Engaging with honesty, openness, and equity.
- Innovation: Promoting and anticipating daring concepts in engagement.
- Employee Development: Committing to individuals via guidance, education, and professional progression.
- Significant Influence: Cultivating both worldwide and local transformation through the development of future African leaders.
The Position
- Overseeing all marketing and PR efforts for the company, encompassing digital marketing tactics, external branding, and internal materials to aid student recruitment while ensuring a positive return on investment.
- Implement strategic marketing initiatives for both the short and long term that optimize the returns on essential program goals.
- Collaborates with various departments at the University to create strategies that enhance awareness and interest, boost student applications, and increase enrollment for Lancaster Ghana’s Foundation, Undergraduate, and Postgraduate programs.
- Create, execute, and carry out yearly marketing strategies and plans, ensuring that marketing initiatives align with TAG’s goals and strategies.
- Conduct research and market analysis to assist LUG’s business strategies/plans.
- Oversee the yearly marketing/communication advertising budget; obtain budget authorization and handle it efficiently according to goals.
- Develop and apply branded messaging across all content to guarantee that the consumer voice and essential brand elements are correctly and uniformly reflected in our communication channels.
- Collaborate with internal teams to enhance engagement with important audience groups, create and direct initiatives that bolster new and existing strategies and tactics.
- Enhance the comprehension of the potential student audience/market via surveys and focus groups. Utilize insights to suggest creative opportunities that will guide both upstream and downstream marketing efforts.
Required Skills or Experience
- A graduate degree in marketing, Marketing Communications, an MBA (Marketing track), or a comparable field
- Certification in marketing, such as CIM, and others.
- Professional Certification in Advertising
- A minimum of 6 years of relevant work experience after qualification.
How to Apply For This Job Opening at Lancaster University
Interested candidates are encouraged to submit their Curriculum Vitae (CV) along with a Statement of Interest to hr.ghana@transnatedu.com, indicating MARKETING AND PR MANAGER in the subject line.
Closing Date: 30th September 2025
Only candidates who are shortlisted will be contacted.
NOTE:
It is important to keep in mind that employers receive many applications for each job posting and will only select the most qualified candidates. Furthermore, NewsNowGh does not have any influence over the decisions made by employers/recruiters. As a result, we cannot guarantee that sending applications will lead to candidates being shortlisted or selected for a particular position.
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