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Senior Manager (Retention & Lifecycle) Jobs in USA 2026

Senior Manager (Retention & Lifecycle) Jobs in USA 2026

Senior Manager (Retention & Lifecycle) Jobs in USA 2026

The Senior Manager of Retention and Lifecycle Marketing role offers an exciting opportunity to lead customer engagement strategies within a fast growing consumer technology company. This position focuses on developing and optimising lifecycle marketing initiatives across email, SMS, and other customer communication channels.

The successful candidate will combine strategic planning with hands on execution to improve customer acquisition, retention, and reactivation outcomes. Additionally, the role leverages data analytics, automation, and artificial intelligence to enhance marketing performance and customer experiences. Overall, this position supports sustainable business growth through innovative lifecycle marketing strategies.

About the Hiring Firm

The hiring organisation is ODDITY, a consumer technology company transforming the beauty and wellness industry through artificial intelligence and data science. ODDITY develops and scales digital first brands that deliver personalised products and customer experiences worldwide. Its portfolio includes IL MAKIAGE, SpoiledChild, and METHODIQ, supported by global operations across New York, Tel Aviv, and Boston. The organisation fosters innovation, experimentation, and collaboration while helping redefine the future of beauty and wellness through advanced technology.

Job Duties

  • Develop and lead lifecycle marketing strategies across email, SMS, and customer engagement channels.
  • Build, optimise, and scale automated customer journeys across acquisition and retention stages.
  • Manage campaign planning, segmentation, quality assurance, deployment, and performance evaluation.
  • Develop customer segmentation strategies including suppression logic and re engagement programmes.
  • Lead structured testing initiatives across audiences, messaging, timing, and communication channels.
  • Collaborate with developers to support technical implementation and platform optimisation.
  • Provide creative direction for marketing content that improves customer engagement and conversions.
  • Analyse customer cohorts and performance trends to support strategic marketing decisions.
  • Monitor email deliverability and resolve performance issues proactively.
  • Collaborate with product, customer experience, creative, and international teams to achieve business objectives.

Job Requirements

  • Candidates must demonstrate extensive hands on experience using the Klaviyo marketing platform.
  • Applicants should possess strong analytical skills with advanced spreadsheet and data analysis capabilities.
  • Experience using SQL, Alteryx, or similar analytical tools is highly desirable.
  • Candidates must demonstrate technical knowledge of HTML, tracking, and template quality assurance.
  • Strong ability to develop and execute lifecycle marketing strategies is essential.
  • Applicants should demonstrate proven experience designing and evaluating structured testing programmes.
  • Creative direction skills for marketing content and campaign optimisation are required.
  • Experience managing multiple priorities within fast paced environments is essential.
  • Candidates should demonstrate practical application of artificial intelligence tools within marketing workflows.
  • Excellent communication, collaboration, and stakeholder management skills are required.
  • Experience within direct to consumer industries and team leadership provides additional advantage.

Click Here to Apply

Conclusion

This opportunity provides experienced marketing professionals with the chance to lead customer lifecycle innovation within a rapidly growing technology company. It combines strategy, analytics, automation, and creativity to deliver measurable customer engagement outcomes. Successful candidates will contribute directly to business growth while shaping exceptional customer experiences across digital channels. Overall, this role offers outstanding career progression within an innovative and data driven organisation.

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