Analyst, Customer Knowledge Management at MTN Ghana

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  • Company: MTN Ghana
  • Location: Ghana
  • State: Accra
  • Job type: Full-Time
  • Job category: IT / Telecom Jobs in Ghana

Job Description

Support the application of analytics to build customer knowledge base. Drive customer insights through synthesis of customer behavior and business resources to enhance Product and Services de

 Job Role 

Key Tasks:

  • Develop customer segmentation based on usage and other behavioral patterns
  • Assist the business in the understanding of customer groups and behavior trends
  • Support the development of targeted campaigns and ROI calculation/campaign optimization (Advance Analytics cycle)
  • Data mining related to customer lifecycle management
  • Support data-warehousing activities
  • Support for BI projects that impact CLM and CVM
  • Support the conduct and execution of all Market research activities – liaising with internal stakeholders to provide customer data when required.
  • Build a customer knowledge center that provides a 360-view of customers; (usage and other behavioral patterns) including findings from consumer research/surveys, the insights derived should support CLM and CVM initiatives
  • Provide information and data in accordance with defined objectives in response to specific requests by stakeholders
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Context : 

  • Dynamic and highly competitive telecommunication & ICT industry
  • Highly regulated environment
  • Regionalization structure implication
  • Performance driven environment
  • Developing sophisticated Client base
  • Diverse cultural environment
  • Active Media Engagement & Brand Reputation

Method of Application

CLICK HERE TO READ MORE AND APPLY

Closing Date : 11 June. 2021

 

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